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3 Resources: The Ultimate Guide to High-Usage Telehealth

Apr 27, 2019

When was the last time you ordered from Amazon Prime? It’s great to have a need delivered to your doorstep instead of going out to hunt it down. As easy as it is, there are millions of people who haven’t made it a habit.  

The same can be said for Telehealth. It’s easy. It’s everywhere. Most people have access to it but haven’t even tried it. 

Sometimes we’re slow to adopt new behaviors – even those that make life so much better. There’s a method to communicating the “what, why, and how” so change takes place. The same is true with consumerism behaviors in healthcare. 

Today I’m sharing 3 tips for high-usage telehealth, as well as support resources…

1. All services are not created equal

So, what are the differentiators in plans that get the best employee engagement? We’ve created a 2-page checklist to help you compare the options, identify the best value and make a strategic choice for the bottom line – and employees’ wallets! Ultimately, that really helps drive utilization, right?

Telehealth Checklist

2. Engagement requires strategy 

At freshbenies, we’ve been providing Telehealth and other practical tools to control healthcare since 2009. It’s always been our mission to get utilization and engage employees to USE the services. 

I recently spilled all our secrets in an article that was featured on the cover of IFEBP’s Benefits Magazine. You’re sure to find some new ideas to help your clients get more out of the service…

Telehealth Engagement Tips

3. Price isn’t everything – utilization is!

While 80% of medical plans today include a form of telehealth, virtually all struggle to get employee engagement. But if telehealth isn’t getting used, “checking the box” of having it won’t deliver bottom-line savings or help employees.

Click below for a comparison of Telehealth embedded in a medical plan vs. freshbenies with a $0 visit fee option and a full employee engagement program. 

Head to Head Comparison

It’s important to do the Return On Investment (ROI) math to understand the breakeven point. Determine at what point your client will be better off paying a few dollars more on a monthly basis for high usage.  

Now it’s your turn! How do you advise clients to implement tools that will get used? Comment below or email me at


Reid has a passion for helping brokers & employers strategize fresh approaches to benefit plans that contain costs and increase access to care - helping employers & employees control their healthcare dime, time, and peace of mind. He writes & speaks around the country and is the Co-Founder & CEO of freshbenies.

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Tanya Boyd
Tanya Boyd
President of Tanya Boyd & Associates

I didn’t want to go to urgent care or the ER. Using Doctors Online in my freshbenies membership, I went online to ask a doctor. The doctor responded and said to check my blood pressure. He followed up with the next day to make sure my numbers were OK. By then, the feeling was starting to go away. He told me if it persists to contact my doctor. It was great that I didn’t have to go somewhere and wait forever, and it was free.” - Kelli from Texas

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Marta from NC
Marta from NC

I’ve had a great experience using this app!

It’s very convenient with everyday life.


I use it all the time and highly recommend freshbenies to everyone!